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Student Housing


History Repeats Itself: The Cyclical Nature of Student Housing in Harrisonburg
Harrisonburg has a tremendous over-supply of student housing, but it's not the first time!  I've been engaged in some fascinating reading (thanks JGFitzgerald!) over the past day or so --- a Citywide Housing Analysis for Harrisonburg, Virginia compiled by S. Patz & Associates, Inc in 2005.  Yes, it's becoming dated, but it provides some valuable insights into the history of our local real estate market. 

Here are a few statements that are quite interesting within the current JMU enrollment and student housing context:

"Official JMU projections of 112 additional enrollments per year by 2008 suggest a need for no more than 200 new student apartments by 2010."

Wow --- and to think that in the past two years, new student housing units have been built to accommodate an additional 3,292 students!?!

"In the early-2000's there was a large oversupply of apartments catering to students.  Development of condominium units for students aggravated the market for rental student units.  Both markets are largely distinct, and only a few of the apartment complexes that attract students also attract young professionals and/or families.  Since the early-2000's, apartments catering to students have also turned to other markets, such as the emergent immigrant population who can utilize the large numbers of bedrooms in student apartments, and the oversupply of student apartments has been reduced."

This is interesting --- in the early 2000's there was an oversupply, then things were back to being balanced by 2005 (date of report), and we again have a significant oversupply in 2009.  This report identifies immigrants as a population that filled the vacant student housing in the early 2000's.  Will we see that again?  And if not, who will fill the vacancies?

"In the 2000/01 school year, 1,700± beds (or 450 to 550 apartment units) for JMU students were reported by S. Patz & Assoc. to be vacant and available. This total had been reduced to 1,000± beds in 2001/02, as student enrollments increased, and as a number of mature former student apartment units were taken off the market and made available for very moderate-income poultry and construction workers who previously occupied less attractive or more crowded housing."

Again --- this begs the question of who will fill the anticipated 2,470 empty "beds" this coming fall that are/were intended for college students.

If you're interested, there is a lot more very interesting data in this 129-page Citywide Housing Analysis report published in 2005.  I'll be taking a look at some additional sections in the days to come.

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Harrisonburg Has A Tremendous Over-Supply of Student Housing for JMU Students
Two years ago there was a relatively even balance between students and housing.  Now, as we approach Fall 2009, there will be 822 additional students, and 3,292 additional bedrooms for students.  Woah --- did you catch that?  An extra 2,470 bedrooms!?!

I've written about it before....
.... but let me try to clarify a bit more, since the numbers changed just last week.

The Students
Enrollment Projections Data Source: http://www.jmu.edu/instresrch/project.shtml
  • The total on-campus enrollment for Fall 2007 was 17,428.
  • The total on-campus enrollment for Fall 2009 is projected to be 18,250.
  • Of note, prior JMU enrollment projections showed that there were to be 885 new students between 2007 and 2008.  In the end, there were only 536.
  • Of SIGNIFICANT note, prior JMU enrollment projections showed that there were to be 1,500 new students between 2007 and 2009.  But approximately a week ago, these enrollment projections were amended by JMU, with current projections now showing an increase of 822 instead of 1,500.  Enrollment projections have been significantly scaled back over the next five years because JMU is not receiving enough funding from the state to be able to grow their faculty, staff, campus and degree programs to meet their prior enrollment projections.
The Housing
The following new housing projects (with the corresponding number of "beds") all make up the 3,292 new "beds" that will exist as of August 2009.
  • JMU Residence Hall (422)
  • Charleston Townes (172) --- with 356 more to come
  • Sunchase (96)
  • North 38 (816)
  • Campus View (192) --- with 476 more to come
  • 865 East (274)
  • Copper Beach (1,220)
  • Urban Exchange (100)
The Impact
Only time will tell what the impact will be of this over supply of student housing.  So far, it has translated into many lease incentives for students, and higher than expected vacancy rates for many apartment complexes. Many student housing developers say that the newest complexes in the closest proximity to a college campus will be the most successful -- so far this seems to be playing itself out here in Harrisonburg, as many new complexes are doing quite well, and some older complexes are having difficulties leasing.


The real reasons why so much student housing is being built for JMU students...
This past week the Daily News Record published an article about the new housing complexes being built to house JMU students.  I believe the uninformed reader of the article would assume that there is a relatively good balance between students and housing --- but according to my calculations there is a significant oversupply of student housing for JMU students!

Here are the numbers...
  • On-Campus Headcount has increased (or is projected to increase) by 1,500 students between Fall 2007 and Fall 2009.
  • In this same two year time period new housing developments have accounted for 3,340 new "beds".
Why will this oversupply exist?
  • The Daily News Record consistently uses enrollment figures creatively to exaggerate JMU growth, though I won't speculate as to whether it is innocent or intentional.  If you compare the figures in the DNR article with JMU enrollment projections, you'll see that they use a lower enrollment metric (students taking classes at the JMU campus) when referring to past enrollment figures, and they use a higher enrollment metric (students taking classes at the JMU campus, or anywhere else) when referring to current or future enrollment figures.  The result is that JMU growth seems more significant than it actually is.  Take a few minutes to see where on the JMU enrollment projections page they pulled the figures in paragraph 3 and 4 of the DNR article, and you'll start to see the errors in their comparisons.  Their "8 percent increase from last fall" is actually a 5.5 percent increase if you use the same metric for the two data points.  Is this simply an error, or does 8 percent sound better than only 5.5 percent?
  • Harrisonburg created an incentive (with good intentions) for student housing developers to build now, now, now.  Much of the land in the City that was annexed several decades ago was zoned R-3, which allowed (until recently) a property owner to build student housing (in the form of three-story apartment buildings) without asking for permission.  Much of this R-3 land was adjacent to single family home neighborhoods, and thus Harrisonburg took this "use by right" out of the R-3 zoning classification.  R-3 property owners were left with a three year window of time in which they could build this higher density housing (student housing) without asking for permission -- and thus the construction began!
Don't Build Anymore!  My concern when I read an article such as the one that ran last week in the DNR is that a local (or out of town) developer will read the article and will decide to build more student housing because of the (exaggerated) enrollment growth and the (fictional) even balance between students and housing.  If you're a student housing developer feel free to contact me (540-578-0102, scott@HarrisonburgHousingToday.com) to discuss this further --- but please don't start building more student housing before completing a thorough market study beyond the figures reported in the Daily News Record.

Tell Your Friends!  Last week I was told of a (usually) well informed local business leader who was convinced that JMU will be growing to 30,000 and then 40,000 students within the next 5 - 10 years.  This type of casual conversation will lead to an even wider sentiment that we need more student housing in Harrisonburg --- and this individual is often in conversation with student housing developers.

I'm stepping down from my soap box now, but I hope that student housing developers, and those that advise them, will carefully study our market before continuing on a rampage of building college student housing!

Understanding the Over-Supply of JMU Student Housing
JMU Residence Halls

As I explained yesterday, there will be a rather significant over-supply of housing for JMU students in the fall, with an estimated 1,740 empty "beds" across all student housing options.  As a reference point, my calculations show a current over-supply (during this 08/09 academic year) of approximately 1,075 beds.

Why does this over-supply of housing for JMU students exist?
  1. JMU was projected to grow, and a lot of developers started student housing projects to take advantage of this growth.  Of note, in December 2007 I pointed out that the the way the media has been counting JMU students might lead student housing developers astray.
  2. Harrisonburg put a time table (deadline = July 2010) on building student housing development without having to ask for permission.  This encouraged (along with the growth projections) many student housing developers to get started immediately.
What effects will we see of this over-supply of housing for JMU students?
  1. Some housing complexes will likely have high vacancy rates next year.  Student housing trends from around the country would suggest it will either be the oldest complexes, or those farthest from campus.
  2. Rental rates may decrease, as landlords compete to find tenants.
Who needs to know about this over-supply, and what should they do?
  1. Student housing developers should carefully consider their planned development timeline to account for an over-supply in the market.
  2. Owners of student housing properties should position their property carefully in respect to price, included amenities, lease terms, etc.
  3. Potential purchasers of college student housing should carefully consider the implications of such a purchase in our current market.  Those purchasing solely as an investment need to be aware of possible declines in rental rates, and increases in vacancy rates.  Those purchasing to have a place for their son or daughter to live should likely still consider a purchase, but should be aware of market conditions.
  4. Owners of "possible" student housing properties (i.e. townhouses somewhat near JMU, but not in student housing complexes) should consider targeting the non-student market.
The JMU student housing market is entering a new cycle where supply will well exceed demand.  Our market has not seen this type of an imbalance in many years, so many of the implications remain to be seen.

JMU Student Housing Supply & Demand Analysis
Charleston Townes

As we approach the 2009/2010 academic year at JMU, I believe we will be facing a significant surplus in student housing for JMU students.  However, do bear in mind that there are many factors that make it difficult to track the actual supply and demand for student housing, including:
  • There are many metrics by which JMU measures their enrollment, some of which include part-time students, those studying abroad, faculty and staff enrolled in courses, etc., each of whom may not actually need student housing.
  • Aside from student housing available in well-defined areas (on campus residence halls, apartment complexes), there are also many housing units that may or may not be leased to JMU students in any given year (single family homes, individual townhomes in communities near campus, etc).
To analyze the current student housing supply and demand, I used Fall 2007 enrollment data as a baseline (17,428 students), and I made the assumption that there was a balance between supply and demand for the 2007/2008 academic year.  In other words, I assumed that there were approximately 17,428 "beds" available for students (on campus, off campus complexes, off campus houses, off campus townhouses, etc).  I believe there was some small amount of vacancy at that time, but it was negligible.
   
On the demand side of the student housing equation, enrollment for Fall 2009 is projected to be 18,928 students.  This is an increase of 1,500 students as compared to our Fall 2007 baseline.

On the supply side, I estimate that 3,240 additional beds will be available for Fall 2009 as compared to Fall 2007.  These new beds are located in the following communities:
  • JMU Residence Hall
  • 865 East
  • Campus View Condos
  • Charleston Townes
  • Copper Beach
  • North 38
  • Sunchase
  • Urban Exchange
Thus, per my analysis, there will be a surplus of 1,740 beds for Fall 2009.  This equates to an overall vacancy rate of 9.2%.  Accounting for anticipated enrollment growth, the continuation of current student housing projects, and the onset of new student housing projects, I anticipate the following surplus housing supply in the coming years:
  • Fall 2009    1,740 bed surplus    9.2% vacancy
  • Fall 2010    1,351 bed surplus    6.9% vacancy
  • Fall 2011    1,066 bed surplus    5.3% vacancy
The above projections do not consider additional projects that may come online that are unknown at the current time.

In Theory, Construction Is Booming!
Building Gearing Up

Are builders gearing up? 
(Daily News Record)

Yes, and no!  Read on...

Building Permits Issued Per Year:


YearHarrisonburg
Rockingham County
2007
748
558
2006
219
673
2005
388
785
2004
287
745

So....the number of building permits has definitely increased, BUT a large portion of the City of Harrisonburg building permits are for multi-family student housing projects.

Though not having conducted a wide survey, I would guess:
  • local subcontractors might be doing o.k., if some of the out-of-town student housing developers are using them for their projects, but,
  • local builders aren't doing as well, with much higher inventory levels (which varies by price range).


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